Woolworths - Everyday Rewards card - 10 cent off per litre fuel Saving OFFER!!
Everyday Rewards card to register.
GO TO LINK and after you have complete your details you will receive confirmation of your registration. Then, present your Everyday Rewards card every time you shop at a participating supermarket.
Register online before 29 June, 2008 and one 10 cent off per litre fuel saving offer will be loaded on your card. Fuel saving offers expire 28 days after date of registration.
Deal Expiry: 29 June, 2008
Interest: I am involved in managing the blog for Woolworths.
I am sure customer profiling is the only purpose behind this card. In the US, they have started this new shopping trolley system where you insert your shopping card into a panel on the trolley and the LCD screen starts reminding about your usual purchases so that you don't forget anything. You can save your weekly shopping list on the card and it also alerts you if there are specials on your usual purchases. I think there is nothing wrong with these schemes as long as they respect your privacy and are on a voluntary basis.
Thanks
I'm thinking it would be VERY POSSIBLE for them to keep a track of every purchase you make. Then profile you on where you live and what you buy and then target you with more junk mail (or email) aimed on your shopping profile.
Hmmmm. We rejected an Australia Card years ago for privacy reasons. The fact they are bribing you with an extra discount just to get you to join makes me even more suss.
Anyway, you'll only be able to buy those awful imported "Select" brands soon. There seems to be more of that crap creepingonto the shelves every week. No wonder we don't grow anything here anymore. And AQIS should be scrutinising more of what's imported.
Enough. Enough. Enough. Time to take a stand.
Cheers!
"Privacy
Woolworths Limited respects your privacy. We collect, store and use your personal information in accordance with the Privacy Act 1988. We will only use your personal information to operate and to provide you with the membership benefits of the Everyday Rewards Program (including our member newsletter) and to bring you other special offers from the Woolworths Group.
We may share your personal information with third parties who provide services to us in relation to the Everyday Rewards Program (such as mailing houses and printers)."
So you can expect you personal information to be stored an sent to printing/mail houses. What other info and ideas are covered by this paragraph?
Be careful what broad terms you are agreeing to...!!!